HubSpot development
HubSpot websites that sell while you sleep
Custom HubSpot CMS themes, modules and landing pages, connected to your CRM so every visit, form and follow-up works as one sales process.
What you walk away with
- Custom theme built with the HubSpot CLI
- Drag-and-drop module library
- Forms mapped to CRM properties
- Lead routing workflows
- Team training session
Is HubSpot the right fit?
We build on several platforms, so we'll tell you straight when another one suits you better.
(a great fit when)
- Your CRM is HubSpot, or you're moving to it
- Marketing publishes landing pages and campaigns every month
- Sales wants to see what a lead read before the call
- You want personalisation and A/B tests without extra tools
(we'd point you elsewhere if)
- You're selling hundreds of products onlineLook at Shopify
- You want a design-led site with no CRM tiesLook at Webflow
What we build on HubSpot
Pick one piece or the full build, planned together with your brand.
- 01
Custom HubSpot themes
A theme designed around your brand, with global styles editable from HubSpot's theme settings.
- 02
Figma to HubSpot
Your approved designs rebuilt faithfully as modules your marketing team can rearrange.
- 03
Module libraries
Heroes, grids, pricing, testimonials and CTAs with sensible options and sensible limits.
- 04
Landing pages
Campaign templates that launch in an afternoon and stay on brand every time.
- 05
CRM & workflows
Forms, lifecycle stages, lead routing and follow-ups set up with your sales team.
- 06
Migrations to HubSpot
Content, blog posts and redirects moved across from WordPress or another CMS.
How a build runs
Four stages, with your sign-off at the end of each.
- Step 01
Map
Pages, page types and the CRM journey: which actions turn a visitor into a lead.
- Step 02
Design
A module library in Figma, shown as real pages before anything is built.
- Step 03
Build
Theme and modules developed locally with the HubSpot CLI and version control.
- Step 04
Launch
Redirects, tracking, form tests and a walkthrough so your team can run it.
After launch, we stay
HubSpot hosts the site and secures the servers, so our care covers everything above them: the theme, the modules, and the forms and CRM journey behind them.
Theme & module updates
New modules, layout changes and fixes, kept inside the theme so pages stay consistent.
Form & workflow checks
Forms, lead routing and follow-ups tested regularly, so no enquiry goes missing.
CRM housekeeping
Properties, lists and lifecycle stages kept tidy, so your reports stay accurate.
Landing pages on demand
Campaign pages built from your module library when your team is short of time.
Speed & SEO checks
Page speed, broken links, redirects and metadata reviewed every month.
HubSpot platform changes
When HubSpot updates the CMS or retires a feature, we adapt the theme first.
Annual maintenance contract
One agreement, the whole year covered
- One fixed yearly fee, agreed upfront
- Support hours every month for fixes and changes
- Agreed response times, with urgent issues first
- A monthly report of what was done and what's next
- The same team that knows your build
Prefer to go month by month? Ask about our monthly care plans instead.
Built on HubSpot
A few projects we've shipped on the platform.
Inai Global PaymentsA custom Figma design turned into a bespoke HubSpot theme for a global payments platform — no template limits.
Appknox SecurityA HubSpot website where visitors can upload their own app and start a real security scan, straight from the browser.
SaaSFlow Premium HubSpot ThemeA HubSpot theme that lets SaaS marketing teams build every page themselves — 50 modules, 29 templates and eight one-click looks.Read before you build
Our guides to getting HubSpot right.
Common questions
Do I need HubSpot's Content Hub to build a website?+
Yes. A HubSpot-hosted website needs a Content Hub subscription (formerly CMS Hub). We'll help you pick the tier that matches the features you'll actually use.
Can you build our exact Figma design in HubSpot?+
Yes. We build custom themes from scratch, so there's no template to compromise with. The design is split into modules your team can reuse on new pages.
Will marketing be able to edit pages without a developer?+
That's the point of a good HubSpot theme. Every section is a drag-and-drop module, and we finish with a training session and a short guide.
Can you move our WordPress site to HubSpot?+
Yes. We migrate pages and blog posts, map every old URL to its new home with redirects, and keep your SEO details intact.
Do you offer HubSpot website maintenance or an AMC?+
Yes. On a monthly plan or an annual maintenance contract (AMC), we keep your theme, modules, forms and workflows working, build new pages when you need them and adapt the site when HubSpot changes.
(other platforms we build on)
HubSpot and other names and logos are trademarks of their respective owners. Crest Design is an independent business and isn't endorsed by them.